Tenderwins is a brand of Enlo Graphic Design, a down-to-earth graphic design company. I started it over 40 years ago.

Boy, that makes me feel old.

Well, I’m okay with that. I may be slightly venerable, but I’m just as passionate about design as when I first started out. And passion backed up by 40 plus years of experience and success is a force to be reckoned with.

But I wouldn’t be here without determination. My first job was cleaning toilets in a factory when I was 17. Even back then I knew I had to work in design and marketing – so I spent months trudging the streets of Auckland, applying to work at any such company that would let me in the front door.

That’s where I learned the value of determination. Because after all those months, I did eventually land a job at an advertising agency in Auckland.

Anyway, I’m sure you want to know about who and what Tenderwins is today – not my life story. Well, we’re a hands-on team of designers, marketers and writers, and we’re all committed to the success of our clients.

I guess everyone says that, but truthfully, we go way further than we need to just to keep our clients happy. Why? I suppose part of it is that we are seriously passionate about design.